Merino – a company offering two distinct services of Construction (Build and Carpentry) and Building Consultancy (Pre-Purchase Property and Pest Inspections), the design challenge required us to create a brand identity that could be shared across the different services, whilst giving each service it’s own defining qualities.

SERVICES
Brand Architecture
Logo
Brand Identity
Website Design
Style Guide

The characteristic play on M, the defining masterbrand mark. Elemental and adaptable, suggestive of the spaces Merino operates within. Combined with colour, typography and the design framework’s strong and striking application, the visual language captures the can-do, attention to detail and tailored approach Merino have become known for.

The Merino team couldn’t be happier with the result. And we're happy to share that the work has been multi-awarded and featured across many creative publications.